Ivy Boyer Becomes Geodis Wilson’s New CMO

GEODISWILSON125Global freight management company Geodis Wilson has announced the appointment of Ivy Boyer as Chief Marketing Officer (CMO). She succeeds Kim Pedersen, who recently became Executive Vice President of Geodis Wilson.

Ivy Boyer will be driving the business development strategy of Geodis Wilson worldwide. “Globally we are experiencing a very dynamic and fast changing market. To identify and anticipate those trends that are crucial to the effectiveness of our clients’ supply chains is becoming a critical factor in achieving success – for both our clients and Geodis Wilson. Matching the market’s dynamism and providing adaptable logistics solutions are crucial ingredients in our innovation driven strategy”, says Ivy Boyer.

Ivy Boyer has more than 20 years of experience in the freight forwarding industry. She began her international career in the Philippines before holding management positions with various transport companies in Australia, Singapore and the USA. In March 2009, she joined Geodis Wilson as Global Account Manager, and was promoted Director Global Accounts in September 2010, based in the Netherlands. In this position she took charge of developing the freight and logistics business with Geodis Wilson’s largest customers, amongst them global players in the industry, hi-tech and automotive segments, consumer electronics, retail, fashion and luxury brands.

About Geodis Wilson and the Geodis Group

Geodis Wilson is a leading, global freight management company. With 7,700 employees in more than 50 countries the company delivers tailor-made, integrated logistics solutions to customers enabling them to operate as ‘best in class.’ Geodis Wilson – with a revenue of 2,64bn€ in 2012 – is the freight forwarding arm of Geodis Group which became part of the French rail and freight group SNCF in 2008. With its 46.000 employees in more than 60 countries and a revenue of 9.5 bn € (2012), SNCF Geodis ranks among the top 7 companies in its field in the world. 

For more information about Geodis Wilson go to – www.geodiswilson.com

 

For further information, please contact: 

Michael Zuchold

Communications Director

Geodis Wilson

Tel.: + 49 174 909 8788                          

E-Mail:michael.zuchold@hq.geodiswilson.com

SOURCE: Submitted by ISIS Communications